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Before You Spend $50K on Grant Cardone: Read This

Considering Grant Cardone's 10X program? Here's what they won't tell you about the real cost of guru-based business training and why strategic consulting delivers better ROI.

January 15, 2025
8 min read
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Before You Spend $50K on Grant Cardone: Read This

Your business is struggling. Revenue is flat. You're working 80-hour weeks and nothing's changing.

Then you see Grant Cardone's ads. "10X your business!" "Scale to $100M!" "Join my program for just $50,000!"

It sounds amazing. But before you wire that money, let me tell you what they won't.

The Guru Business Model

Here's how the guru business model works:

  1. Sell you motivation (not strategy)
  2. Give you generic tactics (that work for 1% of businesses)
  3. Blame you when it doesn't work ("You didn't execute!")
  4. Upsell you to the next program ($100K mastermind, anyone?)

Grant Cardone, Brandon Dawson, and others aren't in the consulting business. They're in the course-selling business.

What You Actually Get

When you pay $50K for a guru program, here's what you typically receive:

  • Group coaching calls (200+ people on Zoom)
  • Pre-recorded videos (generic tactics)
  • A Facebook group (other confused business owners)
  • Maybe 1-2 hours of actual personalized attention

Cost per hour of actual help: $25,000-50,000

What You Actually Need

Your business doesn't need motivation. It needs:

Strategic diagnosis - What's actually broken?
Custom solutions - Built for YOUR business, not a template
Implementation support - Someone who does the work WITH you
Measurable results - Revenue growth you can track

The Real Cost of Guru Programs

Let's do the math on what that $50K actually costs you:

Direct Costs:

  • Program fee: $50,000
  • Travel to events: $5,000-10,000
  • Time away from business: $10,000-20,000
  • Total: $65,000-80,000

Opportunity Costs:

  • 6-12 months wasted on generic tactics
  • Revenue you could have generated with real help
  • Momentum lost while you "implement"
  • Total: $100,000-500,000

Emotional Costs:

  • Frustration when it doesn't work
  • Self-doubt ("Maybe I'm not cut out for this")
  • Damaged confidence
  • Priceless

What Strategic Consulting Looks Like

Here's what you get when you work with a real revenue growth consultant:

Discovery & Audit (Week 1-2)

  • Deep-dive into your business
  • Revenue leak identification
  • Competitive analysis
  • Custom growth plan

Strategy Development (Week 3-4)

  • Tailored to YOUR business
  • Based on YOUR data
  • Focused on YOUR goals
  • With YOUR resources

Implementation (Month 2-6)

  • We do the work together
  • Weekly check-ins
  • Real-time adjustments
  • Measurable progress

Results

  • Actual revenue growth
  • Improved margins
  • Sustainable systems
  • Skills you keep forever

The ROI Comparison

| Investment | Guru Program | Strategic Consulting | |------------|--------------|---------------------| | Cost | $50,000-100,000 | $10,000-50,000 | | Personalized Attention | 1-2 hours | 50-200 hours | | Custom Strategy | ❌ Generic | ✅ Custom | | Implementation Support | ❌ DIY | ✅ Done With You | | Measurable Results | ❌ Rare | ✅ Guaranteed | | Typical ROI | -50% to 0% | 300-1000% |

Red Flags to Watch For

You're dealing with a guru (not a consultant) if they:

🚩 Promise specific revenue numbers without knowing your business
🚩 Sell "secrets" or "systems" that work for everyone
🚩 Focus on their success, not their clients' results
🚩 Require huge upfront payments with no performance guarantee
🚩 Spend more time on social media than with clients
🚩 Have more testimonials about "mindset" than revenue growth
🚩 Upsell constantly (masterminds, inner circles, VIP programs)

What to Do Instead

If you're serious about growing your business:

Step 1: Get a Real Assessment

  • Free or low-cost discovery call
  • Honest diagnosis of your situation
  • No pressure, no upsells

Step 2: Demand Specifics

  • What exactly will we do?
  • How will we measure success?
  • What's the timeline?
  • What's my role vs. yours?

Step 3: Start Small

  • Pilot project or audit first
  • Prove ROI before big commitment
  • Performance-based pricing when possible

Step 4: Measure Everything

  • Track revenue impact
  • Monitor implementation progress
  • Adjust based on data

The Scale Forge Difference

At Scale Forge Co., we don't sell courses. We don't do group coaching. We don't promise 10X results without knowing your business.

Here's what we do:

  1. 10-Day Revenue Audit - We identify exactly what's broken
  2. Custom Growth Plan - Built for your business, not a template
  3. Implementation Partnership - We work alongside you
  4. Performance Pricing - Option to pay based on results

Two ways to engage:

  • Option 1: $300/hour + $10K/month retainer (professional services)
  • Option 2: $5K/month + 2% of incremental revenue (performance-based)

The Bottom Line

Before you spend $50K on Grant Cardone, ask yourself:

  • Do I need motivation, or do I need strategy?
  • Do I need generic tactics, or do I need custom solutions?
  • Do I need to be sold, or do I need to be helped?

If you answered "strategy," "custom," and "helped" - you don't need a guru.

You need a partner.


The choice is yours: Spend $50K on motivation and hope, or invest in strategy and results.

Choose wisely.

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FR

Franco Ray

Founder, Scale Forge Co.

Franco has driven $500M+ in revenue impact across startups and enterprises. Former fractional CMO and revenue growth strategist with 15+ years transforming struggling businesses into high-performing revenue engines.

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